Young Mi Choi
Associate Professor, School of Industrial Design
MID Program Coordinator
Young Mi Choi is an associate professor in the School of Industrial Design at the Georgia Institute of Technology and Master of Industrial Design Program Coordinator. She teaches both product development as well as human factors and ergonomics. Her research activities focus on applying evidence-based design in innovation and human-centered design. Her research focuses on topics related to the roles played by users, industrial designers, engineers, and marketers during the process of creating new products and assistive technologies.
Current projects explore the validity of product concept evaluations based on the medium through which they are presented, such as through augmented reality and tangible augmented reality. Applications include improved communication with end users, improvements in product design decision making, and improved effectiveness of final products. Her research has been supported through the National Science Foundation (NSF); the National Institute of Disability, Independent Living, and Rehabilitation Research (NIDILRR); and industry collaborations such as with LG Electronics USA and the Shepherd Center.
She is director of the I3 Lab and a project director with the Rehabilitation Engineering Research Center on Wireless Inclusive Technologies (WIT RERC). She has received the National Science Foundation ADVANCE Program Women of Excellence Award, Outstanding Faculty Award and multiple course teaching effectiveness awards.